Vistaar Pricing Solution – Price Optimization

Solutions > Pricing > Optimization

Price Optimization that Goes Beyond the Black Box

If you’re on this site to learn more about price management, you already know that the only way to increase revenue and have all the increase drop to the bottom line is through better price realization.

But as you also know, this is not as easy as just randomly raising a price. Attaining higher prices without deterring orders or driving business to competitors is a challenge that’s hard to manage with the limited “business snapshots” provided by historical reporting tools, spreadsheet analysis or by relying on anecdotal field information and gut feel.

What you need is a system that’s robust enough to organize and present the volumes of data flowing into your organization everyday and intelligent enough to provide the insight required to understand where and how to adjust pricing levers as market dynamics change.

Vistaar can help - our approach to price management includes powerful price recommendation techniques that work hand in hand with our best in class analytical and planning capabilities. And our solution is uniquely suited to address the complexities associated with B2B pricing - large portfolios, highly configured and/or bundled offerings and datasets that are often imperfect and maintained in disparate sources.

Combine Price Science with Business Expertise

Our system leverages the rigor of optimization and statistical techniques to help business users identify specific pricing levers that will have the greatest impact on results. This information combined with real-world experience and wisdom empowers users to make more informed, insightful and intelligent pricing decisions:

Predictive analytics help you determine volume changes based on price movements
Apply elasticity curves at any level of the product hierarchy (i.e. category, family, SKU)
Leverage existing curves during new product introductions when “looks like” substitution is the only option
Third party statistical models and techniques are supported within the system
Propriety algorithms mine historical datasets to gain insight used for segmentation and price setting
Combine statistical techniques with analytics and scenario planning to test and select various outcomes

See for yourself what sets Vistaar apart from other approaches to price optimization.
Schedule a custom demo today by calling us at (973) 581 - 6299.
Or view our other capabilities at the demo center.

Why Vistaar for Price Optimization?

“Price Optimization will lead other business applications in its ability to enable enterprises to realize greater revenue and profitability growth.”
- The Gartner Group

Vistaar’s approach to Price Optimization considers the nuanced and non-linear nature of B2B pricing decisions. In our solution, system generated price recommendations are just one part of a broad set of analytical and collaborative planning tools that enable business users to set and execute price plans that are aligned with organizational objectives.

Yes, we provide sophisticated statistical techniques and algorithms that help uncover hidden opportunities, identify potential problems and generate pricing guidance. And there are powerful analytics and scenario planning capabilities that allow users to test proposed price changes and determine their impact on the business before they are implemented.

But in the end we know it’s you (or your team), armed with real life experience and this full range of analytical and quantitative insight that must make the go-to-market decisions.

That’s why we provide you with the best of both worlds when it comes to price optimization – the science is there to crunch the data, generate price recommendations and guide you, but there’s also a full set of tools that allow you to test and evaluate the impact of various options before committing to them, so you’re in the best position to make the final call that’s right for the business.

Visit our demo center or call us at (973) 581- 6299 today.