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Insights

Manage complex pricing decisions with our valuable resources

We know the road to pricing excellence can be daunting journey. That�s why Vistaar has gathered valuable pricing resouces and in one place - just for you. We�ve compiled quality content from relevant pricing articles, pricing white papers, recommended reading from pricing books and helpful pricing links to help you manage your complex problems and improve price planning, the pricing process and the decisions that will empower and guide you towards pricing excellence.

Pricing Articles

Pricing White Papers

View Numbers Never Lie: An Observation
on Sports and Analytics
Article by John Healy, Vistaar Technologies

View We Love Numbers,
It's The Arithmetic We Could Do Without
Blog by Scott Buckley

View Pricing in an Inflationary Downturn
By Cheri N. Eyink, Michael V. Marn and Stephen C. Moss, The McKinsey Quarterly

View Pricing Moves You Can Make NOW To Improve Your Bottom Line
By Ed Marx, Vistaar Technologies and John DeCarlis, Strategic Pricing Partners

View Delivering Price Improvement in Complex Organizations
By Ed Marx, Vistaar Technologies

View Improving Profitability Management in Customer-Centric Organizations
By Scott Buckley, Vistaar Technologies

...View all articles

...View all white papers

Pricing Books

Pricing Links

View Six Sigma Pricing
Written by Navdeep S. Sodhi

View The Price Advantage
Written by Michael Marn, Eric Roegner and Craig Zawada

View Professional Pricing Society

View Silicon Valley Product Management Association

Follow the Left-Brain Marketeer - Your Most Up-To-Date Pricing Blog